An unprecedented wave of new shops serving artisan Ice Cream arriving in town but it should expected in a town with year-round sunshine. The people from South should not be new to Milkcow, the Korean Soft Serve has stormed KL and Ipoh; the branch at Automall is the state's first outlet that serves the brand's creamy goods. The addictive Soft Serve boasts about its smoothness and creaminess, brilliant paired with their carefully sourced toppings such as Honey Comb, Macarons with some items carrying the organic status. The location's a little odd though, occupying a corner lot (1st floor) of Auto Mall at Karpal Singh Drive, opposite to Starbucks and facing the sea view. Al-fresco dining is adopted in lieu of a comfortable air-conditioned enclosed space (the heat intolerant might not be impressed); it may be ideal to enjoy the evening sea breeze but it may get a little stuffy and warm in sultry afternoons. We were there on an afternoon and it appeared that our Soft Serves melted faster than usual... also, we need not wait for our queue as there was not even one.
A comforting sweet relief for the warm and sweat-inducing weather- Milky Pop (Rm 11.50) has rich, luscious Soft Serve with drizzle of Salted Caramel and jeweled with Popcorns. The Soft Serve appeared to be light and easy on the palate, with creamier and milkier texture as well as soft, muted sweetness. The savory note was soft for this but the flavor generally stood out as compared to the other flavor we had. It was alright but not as toothsome as we would have hoped.
One of their signature choices, Milky Cube (Rm 13.50) has fresh Honeycomb slab with waxy finish; the Honeycomb provides a sweet source to the silky smooth frosty good but it may be a little too sweet for some. The milky flavor is more dominant for this choice. Though it can bring some form of damages to the wallet, this can be a healthier option to your Ice Cream craving with aplenty toppings to pile on your sweet treat.
Taste: 7.5/10 (1-3 bad, 4-7 average, 8-10 good)
Service: 7/10 (1-3 bad, 4-7 average, 8-10 good)
Price: 7/10 (1-3 expensive, 4-7 average, 8-10 cheap)
Parking: 7/10 (1-3 bad, 4-7 average, 8-10 good)
Ambiance: 7/10 (1-3 bad, 4-7 average, 8-10 good)
Service Charge: No
Address: No. 29 D-3-1, Automall Maritime Piazza, Persiaran Karpal Singh, 11600, Jelutong, Penang.
Business Hours: 12 pm to 1 am. Opens Daily.
Contact Number: N/A